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what to do to considerate making an advert

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In this assignment I will be talking about two different and contrasting radio advertisements. The two types of commercials I will talk about is shock and humour. The commercial I'm going to talk about for shock, is the THINK adverts and for humour I am going to talk about, Go Compare. The first contrasting advertisement I am going to talk about is, the theme of shock and the advert is the THINK road safety miniseries. The THINK miniseries radio advert fits into the idea of shock as it gives messages about what could happen to you if you do not behave by the road. THINK advertisements were produced by THINK in 2010. THINK is promoting road and child safety and trying to help improve it. They are adverts that are being serious and formal to warn people what can happen especially to young children. The structure of these adverts is that they’re part of a series which includes 4 kids and they each have a different story about what happened to them. This miniseries is successful at ...
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semiotics H/W for Harry

Who are the  two linguistic philosophers  that semiotics is developed from?   the Swiss linguist  Ferdinand de Saussure  and Pierce and more recently from  the work of French 'structuralist' Roland Barthes in the 1960's. Which  French ‘Structuralist’  recently developed this media concept? The two methods  Roland Gérard Barthes was a French literary theorist, philosopher, linguist, critic, and semiotician.  he influenced the development of many schools of theory, including structuralism, semiotics, social theory, design theory, anthropology, and post-structuralism. Describing the TEXT is called:  Descriptive text Myths and associations with the TEXT is called   Connotations What quest is at the heart of the semiotic approach? The Meaning Identify the factor that is given for readings of a media texts that determines the variety of meanings it can give?  A variety of meanings are possible depending upon the cul...
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script//plan

1 Coldplay 2 How to get a music video or audio: go on google. Type y2mate.com   Go on YouTube   Choose a song Copy the link and pace onto y2mate.com Choose audio or video Press download. How to take a screenshot: Press cmd+shift+4  3 ·         A sky full of stars ------------- Live/ In concert ·         A head full of dreams--------  CGI      Talk------------------------------ Narrative 4) Script A sky full of stars: 1.A sky full of stars is a live performance music video as it is performed on kings street in Sydney.--2.At the start of the video there is a natural camera movement of the camera shaking with sound effects of the street so cars, talking etc. when Chris Martin starts to walk on the street around the corner you see, people with their phones out taking photos/videos of him walking along the streets with different instruments.(insert vid/ph...
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26.1 marinas assignment: The Theory of Films

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26.1: Theory of Films  In this assignment I’m going to be talking about the different techniques, codes and conventions, and theories two different directors use in their films and their genres.  Auteur Theory: The director I am choosing to write about is Tim Burton. The theory I would link Tim Burton to is the auteur theory. The first way that he uses the auteur theory is, by using the same actors e.g. Johnny Depp and how he uses him as a main character in Charlie And the Chocolate Factory, Edward scissor hands, A nightmare Before Christmas(animation), and Corpse Bride (animation). A list of his films Are Charlie And the Chocolate Factory, Edward scissor hands, A nightmare Before Christmas(animation), and Corpse Bride (animation), Alice in Wonderland, Alice through the looking glass, Beetlejuice 1 & 2, Batman (1989), Frankenweenie, Planet of the Apes (2001), Batman Returns. Tim Burton uses the same actors in most of his films which is the us...
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notes

3 Purposes of commercial radio: Advertising, profit, promotion of the artist List 2 regulators: OFCOM: remove or edit if not suitable ASA: Edit and remove name 3 codes in audience to regulators: Use of children(Watershed)- after 9pm swearing, violence is allowed. Ethics, politics, Fair play List 2 styles of radio commercials: Humour, shock List 2 persuasive devices in radio: Perform, persuade, and sell ========================================================================  Maslow's Hierarchy of needs: *Esteem needs: respect, confidence, admiration, self confidence, self acceptance, self-worth.(4) *Physiological needs: food, drinks, sleep, relief from pain. (1) *Self actualisation: fulfil one's potential, develop potential, do what you are best suited for, discover the truth about your self, create beauty, produce order, promote justice. (5) * Safety needs: security, protection, order and freedom from danger. (2) *Love and Belonging needs: Friends, ...
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Recap of commercial radio

3 Purposes of commercial radio:  1) Advertising 2) Artists                          -events:£, competitions:-Calling 3) Selling newscasts                                               -Texting                                                                                 -Tweet List 2 regulators:What do they do: Ofcom, ASA/ codes:                      -Use of Children- Watershed                      - Ethics- Fair Play Radio centre: look at scripts and say whether it is suitable for young v...
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making a complaint about an advert

How to make a complaint! 1) Go on the ASA website 2) Go on 'make a complaint' 3) Read the info and download the complaint form 4) After completing the form send it.
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